Thai Forest Spirit Horror ‘Cher,’ First Thai Winner at Frontières, Joins Tokyo Gap-Financing Market
A Thai horror film built on the folklore of the Nang Mai, the forest nymphs of Thai myth, is the only Thai entry in the 2026 Tokyo Gap-Financing Market lineup. “Cher” arrives in Tokyo after becoming the first Thai project selected for, and awarded a top prize at, Canada’s Frontiè
The selection of "Cher" for the Tokyo Gap-Financing Market is significant not only because it's the only Thai entry but also due to its recent win at Canada's Frontières. This Thai horror film draws inspiration from the folklore of the Nang Mai, forest nymphs in Thai mythology, showcasing the country's rich cultural heritage. Its inclusion in the market highlights the growing interest in Southeast Asian horror and the potential for cross-cultural collaborations.
The film industry has seen a resurgence in horror movies, with many productions exploring local folklore and mythology. "Cher" is part of this trend, tapping into the global audience's appetite for unique, culturally driven storytelling. Its success at Frontières and now its participation in the Tokyo Gap-Financing Market position it as a project to watch, especially for investors and producers looking for fresh, exciting content.
As the film industry continues to evolve, with more emphasis on diverse storytelling and international collaborations, "Cher" and similar projects will be worth monitoring. The Tokyo Gap-Financing Market offers a platform for filmmakers to secure funding and partnerships, which will be crucial for "Cher"'s next steps. With the rise of Asian horror and the increasing popularity of folklore-based storytelling, it's essential to keep an eye on emerging projects like "Cher" and their potential impact on the global film landscape.
Originally reported by variety.com. FilmNews adds analysis for culture, style & media readers.